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How can pharma firms market their way back to growth?

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How can pharma firms market their way back to growth?

Knowledge@Wharton covers a recent book I helped author with a team from McKinsey, Google, and Wharton on the future of digital in pharma marketing. Learn more at http://www.pharma3d.com/

  • Date April 29, 2016
  • Tags advertising, health care, healthcare, marketing, pharma, pharmaceuticals, technology
  • Comments Leave a comment
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